Branding agency that helps in rebranding to build something bigger.

Powerful branding depends not only on aesthetic features of brand elements but on the details such as message and emotional appeal standing behind it.

Branding Agency Sphere Agency BannerBranding Agency Sphere Agency Banner Mobile 01

CUSTOMER EXPERIENCES

Make your brand memorable again.

Branding is a necessary part of setting up and positioning a business. Rebranding is an active action or reactive response to various situations a company may come across. The process of branding or rebranding is not forcing a client towards a particular solution. Branding is a process of understanding and being sensitive to the clients brief and finding possible solutions. If rebranding, the clients brief might include problems that the current visual identity is creating. Perhaps the branding does not scale well, perhaps the colours or forms are not contrasting in digital applications, perhaps the logo is part of a trademark dispute, or the company has gone through a merger and name change. Whatever the reason for rebranding, the approach remains the same.

SERVICES

Our Branding offerings.

Sphere is creative branding agency with no boundaries. We research the company including informal stakeholder interviews, where we can understand the client, their industry, competitors, key points of leverage and understand any issues facing a company’s current branding.

Vision + Mission

A brand is a story told consistently over time. What is in your future? During the first part of the workshop we will first consider what the future will look like for your business.

Brand DNA

People don’t buy what you do. They buy why you do it. To understand the brands purpose we need to get to the ‘why’ behind it. We run dissect three questions. What are you offering? How are you unique? Why do you exist?

Values Strategy

What are your three most important brand values? Don’t fall into the trap of clichés, (‘authentic’!) we find something unique for your brand.

Audience Research

Who are your three key audiences? Local / global / young / high-end we need to define exactly who your audiences are. Is where digital marketing come in.

Personality Research

We look into the personality of the brand, using brand personalty-sliders. Project specific considering which aspects of a personality are relevant, this tool helps us dig into the brand personality.

Competitors Research

Finally, we get to grips with who the brand will sit alongside, who are the stronger brands within the market that we need to differentiate against. Including social media and with the help of digital marketing.

Logo Design

It is the basic mark of brand identity, the most prominent symbol of brand image and the foundation of effective marketing strategy enabling its connection with the target audience.

Visual Elements Design

Companies often look for the ways of personalizing a brand and designers have a solution. Mascots are the custom design characters created to represent the brand in a quite symbolic way.

Corporate Brand Design

Various attributes can become a branded item depending on a type of a company. There are some common brand items which are used by different companies: business card, stationary, billboards, vehicle branding, etc.

Brand Manual Design

Traditionally, a style guide includes the explanation of the idea standing behind a logo as well as the presentation of a corporate color palette which can be used for different purposes.

  • Branding Agency Sphere Agency Slide 01Branding Agency Sphere Agency Slide Mobile 01
  • Branding Agency Sphere Agency Slide 02Branding Agency Sphere Agency Slide Mobile 02
  • Branding Agency Sphere Agency Slide 03Branding Agency Sphere Agency Slide Mobile 03
  • Branding Agency Sphere Agency Slide 04Branding Agency Sphere Agency Slide Mobile 04

DIVING DEEPER

Our Process

The branding and rebranding process is a series of well-defined activities designed to develop a value system and communication framework for a business, resulting in a coherent brand identity.

Discovery

Strategy

Creative

Development

CONTACT

Let’s begin crafting the next chapter in your story.

We are well known as a branding agency for years. Our team is proficient in an array of services that can help elevate and empower your company or organization. We work with you to build comprehensive, thoughtful, and purpose-driven identities and experiences. Let’s talk about how our services can add value to your company.

Get Started

Enter your details

Choose your interest