Facebook Size Guide For Photo Posts [2020 Edition]

Facebook Size Guide For Photo PostsFacebook Size Guide For Photo Posts

Being a social media marketer is not easy. It’s not just about posting a photo mindlessly, a good business account that captures the viewer’s attention requires thoughtful placement and nice artwork flows in an album. Doing this right can make your products or services stand out and become more appealing to the target audience.

Finding the right size for your Facebook photos can be frustrating sometimes, especially for some of you start-up entrepreneurs who manage Facebook Business Account by yourselves. So here’s an updated Facebook Size Guide for Photo Posts for the 2020 layout. 

Page Cover & Profile Photo

2020 Page Cover

Let’s start with your business profile photo and Facebook banner size. The recommended size for a profile photo is 180 x 180 pixels (displayed 170 x 170 pixels on Desktop). However, you can simply use the crop tool to easily resize your profile photo as well.

Then we move up to the page cover aka. the banner, which is a little more tricky. The size has changed a bit since the last update. The whole image can fit 820 x 312 pixels and anything less will be stretch, but it is highly recommended to cram your most important information into the ‘Mobile Save Area’ at 560 x 312 pixels so that it still looks good on your mobile devices. But if you want better quality, use an image that’s at least 1800 x 704 pixels.

Tips: A new slideshow feature has been added for page cover. You can now select up to 5 photos that rotate and also have a dynamically generated version that lets Facebook choose the photos based on what’s performing well and based on the activity on your page. You can turn this feature on or off using the switch at the top right of the slideshow editing screen. 

Facebook Group Cover Photo Size

2020 Group & Event Cover

For Facebook dealers based in private groups, the best Facebook Group Cover Photo Size is 1640 x 922 pixels.

Facebook Event Cover Photo Size

For extroverted online merchants, the best Facebook Event Cover Photo Size is 1000 x 524 pixels.

Single Post Facebook Photo Size

Facebook Size Guide For Photo Posts 2020

Facebook photo size is limited at 2048 x 2048 pixels. But usually, we don’t post images that big anyway, as it can be a pain for your phone and takes a long time to load. So, what’s the best photo size for Facebook single posts?

1. Square Image

Ratio | 1:1

Size | 960 x 960 pixels

Probably the most used Facebook post size. The best thing about this is that you can share it on Instagram right away, as it also uses 1:1 ratio.

2. Vertical Image

Ratio | 2:3

Size | 960 x 1440 pixels

Although not as often used as the square ratio, vertical images can give the audience a little bit of surprise factor and potentially grab their attention, as they need to scroll their fingers multiple times to get past this Facebook photo size.

3. Horizontal Image

Ratio | 4:3

Size | 1200 x 800 pixels

Horizontal images are quite popular and easy to post on Facebook. You can also try images with 16:9 ratio at size 1920 x 1080 pixels to give it a more cinematic touch.

Shared Images

4. Shared Image

Recommended Size | 1200 x 630 pixels

A shared image is probably the most common form of sharing on Facebook. It can spread out to your followers new’s feed quite easily and stays on your timeline.

5. Shared Link

Recommended Size | 1200 x 628 pixels

Facebook link sharing is super easy and can get your website link very far. It’s similar to posting a shared image, with more space to work your content on.

6. Highlighted Image

Recommended Size | 1200 x 717 pixels

Highlight image is a place to celebrate your business milestones. Anniversary? Hitting million subs? The highlight image will be pinned on the top of your page, and take a bit more space than a shared link or image.

Facebook Multiple Photo Size Guide

Facebook 2 Images
Facebook 2 Photos 2

2 Horizontal Photos

  1. Ratio 2:1 | Size 1600 x 800 pixels
  2. Ratio 2:1 | Size 1600 x 800 pixels

2 Vertical Photos

  1. Ratio 1:2 | Size 800 x 1600 pixels
  2. Ratio 1:2 | Size 800 x 1600 pixels

2 Square Photos

  1. Ratio 1:1 | Size 800 x 800 pixels
  2. Ratio 1:1 | Size 800 x 800 pixels
Facebook 3 IMAGES

3 Photos with Horizontal Hero Image

  1. Ratio 2:1 | Size 1600 x 800 pixels
  2. Ratio 1:1 | Size 800 x 800 pixels
  3. Ratio 1:1 | Size 800 x 800 pixels

3 Photos with Vertical Hero Image

  1. Ratio 1:2 | Size 800 x 1600 pixels
  2. Ratio 1:1 | Size 800 x 800 pixels
  3. Ratio 1:1 | Size 800 x 800 pixels
Facebook Album Size Guide 2020
Facebook Album Size 2020

4 Photos with Horizontal Hero Image

  1. Ratio 3:2 | Size 1200 x 800 pixels or 1600 x 800 pixels
  2. Ratio 1:1 | Size 800 x 800 pixels
  3. Ratio 1:1 | Size 800 x 800 pixels
  4. Ratio 1:1 | Size 800 x 800 pixels

4 Photos with Vertical Hero Image

  1. Ratio 2:3 | Size 800 x 1200 pixels or 800 x 1600 pixels
  2. Ratio 1:1 | Size 800 x 800 pixels
  3. Ratio 1:1 | Size 800 x 800 pixels
  4. Ratio 1:1 | Size 800 x 800 pixels
Square Size Guide

4 Square Photos Album

  1. Ratio 1:1 | Size 800 x 800 pixels
  2. Ratio 1:1 | Size 800 x 800 pixels
  3. Ratio 1:1 | Size 800 x 800 pixels
  4. Ratio 1:1 | Size 800 x 800 pixels

Summary

Facebook Size Guide 2020 Summary
Facebook Size Guide For Photo Posts
Facebook Size SUMMARY

So that’s it, our updated Facebook Size Guide for Photo Posts for the 2020 layout. Using the right size and placement can surely make your business page more appealing and helps with your social media marketing strategies big time. Next time we’ll talk about the size guideline for other social media platforms, so stay tuned.

Fed up with Facebook size headaches?

Don’t want to go through all this sizing and placement yourself? Our team at Sphere Agency is here to help you manage your Facebook business account with creative and compelling content. See our Social Media Marketing Services and Contact Us today!

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By Napat Charoengun on October 30, 2020

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